Every idea starts with a problem. Ours was simple: the lack of premium, eco-friendly candles that filled a room, but were also affordable. Conscious of our environmental impact, we created a product using sustainable resources and from ingredients harvested ethically. Our wax is extracted from soybeans which are grown year-round by American farmers, making it completely renewable and sustainable.But we want to be a part of something even greater.
We created the Smell.Good.Do.Good initiative as a way to stand for something greater, facilitate learning, and to have an impact that lasts beyond our product's ephemeral purpose.